Key Takeaways
- Kapoq MCP runs on DataLink — unified Amazon, Walmart, and Criteo performance in Claude
- SSO setup — your company email must be pre-authorized by Kapoq Customer Success
- Best workflows: cross-channel ROAS, stockout risk, DSP + Sponsored Ads audits, brand vs non-brand
- Claude Pro+ or ChatGPT with Developer Mode for connector setup
- Bottom line: One conversation for cross-channel answers instead of stitching reports manually
Why Connect Kapoq to Claude?
Kapoq DataLink unifies Amazon, Walmart, and Criteo performance — but teams still lose hours stitching reports when they need a cross-channel answer fast.
Once Claude is connected to Kapoq through MCP, you query campaign performance, stockout risk, and channel mix conversationally.
What MCP Actually Does Here
Ask Claude something like:
"Compare Sponsored Ads and DSP performance last 30 days. Flag campaigns where ROAS dropped week-over-week and inventory is below 21 days of cover."
Kapoq MCP returns answers from DataLink — with the guardrails your ops team expects.
What You Need Before You Start
- Kapoq DataLink account with brands/accounts provisioned (Kapoq DataLink)
- Pre-authorized email — SSO via company Google or Microsoft; contact your Kapoq CSM to add team members
- Claude Pro, Max, Team, or Enterprise — or ChatGPT with Developer Mode enabled by admin
- Claude Desktop for local MCP connections
- Admin setup first — brand and account permissions configured before individual users connect
Setting Up the Connection
- Confirm DataLink + MCP provisioned for your organization
- Admin assigns brand/account access for your team
- Add Kapoq MCP server to Claude Desktop (config from Kapoq CSM or Lucrivo course)
- Complete SSO authentication
- Test: "Summarize revenue and ad spend by channel for the last 14 days"
ChatGPT users: Admin must enable Developer Mode before creating the connector.
Starter Workflows Once Connected
Cross-channel report — Amazon vs Walmart vs Criteo in one thread
Stockout risk review — inventory days of cover vs. active ad spend
DSP + Sponsored Ads audit — blended efficiency and waste
Brand vs non-brand — goal tracking and budget allocation
One Thing to Keep in Mind
Kapoq MCP is enterprise-oriented — setup involves admin provisioning and SSO, not a five-minute self-serve flow. Plan a short kickoff with your CSM if you're new to DataLink.
Related: Pacvue MCP setup · Kapoq course preview
